@Garyl53
Just some info FYI
Businesses (non-profit & for profit) pay for royalty rights all the time - Brand identity is a way a nonprofit can gain a competitive advantage for volunteers, donations, and recognition over other nonprofits. It is a way to build a strong non-profit - name recognition, needed revenues for their advocacy work. Many tax-exempt organizations allow for-profit entities to use the organization’s name or logo to market goods and services.
Brand licensing is when a brand owner licenses the right to their brand assets to a licensee, letting the licensee use their brand for a set period of time, in a set way, within an agreed market. These brand assets can include trademarks, trade names, logos, taglines and anything else that distinguishes the brand’s image.
Now concerning your price concerns on this issue -
For all Medigap plans - there are various ways that policies are rated.
Medicare.gov Cost of Medigap Policies
Rates for all Medigap plans are also by area because healthcare cost vary by area.
Medicare has different rate payments to providers depending on the area. Plan rates are also set based on the risk of those covered - With AARP UHC supplemental (Medigap) policies, I assume, there is a vast pool to spread the risk, unless the plan has been discontinued by Medicare with no new enrollees for that particular Medigap plan, therefore those remaining are getting older, maybe sicker, so rates may rise. (As an example think of the now D/C Plan F)
The Disclosure
AARP (R) Medicare Supplemental Plans from United Health Care
UnitedHealthcare Insurance Company pays royalty fees to AARP for the use of its intellectual property. These fees are used for the general purposes of AARP. AARP and its affiliates are not insurers.
AARP does not employ or endorse agents, brokers or producers.
AARP encourages you to consider your needs when selecting products and does not make product recommendations for individuals.
Please note that each insurer has sole financial responsibility for its products.
You must be an AARP member to enroll in an AARP Medicare Supplement Plan.
BTW, not all members have an AARP UHC Medigap plan - some get their plans from other insurers, some have another brand of Medicare Advantage.
AARP makes no claim that their member benefits are cheaper. In fact, I have never found any membership organization to have the cheapest prices for anything. They are BENEFITS if you want them - not discount programs.
But it does seem that they do have a discount program - AARP (branded) Supplemental Plans from UHC for members of AARP have some sort of a declining discount when eligible - I looked back at some previous post and found this guide to the discount. I do not know if this is current - the date of the post was 10/2021.
AARP UHC Supplemental plan Enrollment Discount
Since AARP advocacy positions cover all senior matters - not just member matters, getting these royalties brings down the cost of membership and gives them revenues to further their advocacy position.
I am not advocating AARP or UHC - However, I have to ask -
- How much would you pay for membership if AARP did not have this other source of revenues?
- How much would you donate to cover the millions of dollars AARP spends on the advocacy positions they have for all seniors? AARP.org Advocacy
Then there is the AARP Foundation - the charitable affiliate.
The for-profit arm is AARP Services, Inc. - maybe this is who you should consult.
It's Always Something . . . . Roseanna Roseannadanna