Is the first Sunday in February (February 2), America’s love affair with football springs into full bloom. After 16 hard-fought matches spanning 17 weeks, the two best football teams in the NFL battle their way to a world championship in the grandest TV spectacle in America.
But over the past 51 years, the Super Bowl has evolved into much more than a championship football game. It is a cultural phenomenon that nearly a third of Americans anticipate the whole year round, each for his or her own reasons: the spicy chicken wings, the hearty chili, the ice cold beer, the rowdy friends, the big-budget commercials, the spectacular halftime show, and last but not least, the football. So crack open a cold one, settle down on the couch, and flip on the TV—it’s Super Bowl Sunday!
Survey according to one of the top New York PR Firms:
- Host a Super Bowl party
Want to guarantee that you'll have friends for at least the next year? Host a Super Bowl party. It's a good excuse to bring together all your friends, and we mean all—including friends of friends of friends who you've only met once. The bigger the crowd, the more fun you'll have screaming at the TV together.
- Have a halftime show marathon
The Super Bowl halftime show is a who's who of the hottest and most influential musicians of the year. Travel back in time to watch some of the most iconic halftime performances of all time, and get a glimpse of what music was capturing America's heart in years past. We recommend performances by Beyonce in 2013, Bruce Springsteen in 2009, Prince in 2007, Janet Jackson in 2004, U2 in 2002, and Michael Jackson in 1993.
- Gorge on chicken wings
Get this: America eats approximately 1.25 billion chicken wings during the Super Bowl. As the veritable mascot of the Super Bowl, chicken wings are as important to this holiday as turkey is to Thanksgiving. Don't forget to stock up on napkins!
- It's the great unifier
On Super Bowl Sunday, Americans from all walks of life gather together on their collective couch for four hours of focused concentration... on their TVs. Over 100 million Americans are watching the Super Bowl at any given moment. That's over 31% of the U.S. population!
- It's not actually about football at all
Not a football fan? Not to worry. The Super Bowl may center around a football game, but it's not actually about the sport itself—it's about the company, the commercials, and most of all, the food. Plus, the halftime show just might be the pop culture event of the year. You might even get to witness a wardrobe malfunction!
- Food, food, food
After Thanksgiving, Super Bowl Sunday is the second-largest day for food consumption in the U.S. Pizza deliveries account for 60% of all food take-out orders, while other indispensable favorites include chicken wings and potato chips. If that's not a reason to show up to the party, we don't know what is.