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Tell us about yourself:
I'm the founder and former owner of the Business Know-How small business website, which is now powered by ZenBusiness.com. I've been running and writing about small and home businesses for more than 30 years. My company, Attard Communications, Inc., has extensive experience developing online content sites. In the past, clients included The US Air Force Office of Small Business, America Online, The Microsoft Network and the General Electric Network for Information Exchange. I've just recently launched and started blogging at JanetAttard.com
Area of knowledge and what I know well:
Home office and small business expert. Author of several books for small and home businesses including The Home Office and Small Business Answer Book and Business Know-How - An operational guide for home-based and small businesses on a limited budget.
@FeeBrown Talking about scaling a business, one common mistake new business owners make is buying advertising without understanding how to make realistic projections about the results they might expect from their ads. Traditional media, and some onli...
@FeeBrown I don’t have a lot of personal experience experience in this field. When my company sold products we were selling to small- to medium-sized businesses, so the situation was a lot different. But I do know of resources out there that you can ...
@FeeBrown One of the questions startups often forget to consider before they launch is how to make customers aware of their business and convince them to make a purchase. Well-established businesses may use paid advertising, but most startup home bu...
@FeeBrown There are lots of free and very low cost resources out there. In fact, AARP has some really helpful information on getting started here: https://www.aarp.org/work/small-business/?intcmp=GLBNAV-SL-WOR-SMBS The US Small Business Administratio...
@FeeBrown Two related factors that often hold people back are self-doubt and fear of failure. When we consider starting something new and look at other people who are already successful doing what we want to do, the first thing we say to ourselves is...
@FeeBrown Talking about scaling a business, one common mistake new business owners make is buying advertising without understanding how to make realistic projections about the results they might expect from their ads. Traditional media, and some onli...
@FeeBrown I don’t have a lot of personal experience experience in this field. When my company sold products we were selling to small- to medium-sized businesses, so the situation was a lot different. But I do know of resources out there that you can ...
@FeeBrown One of the questions startups often forget to consider before they launch is how to make customers aware of their business and convince them to make a purchase. Well-established businesses may use paid advertising, but most startup home bu...
@FeeBrown There are lots of free and very low cost resources out there. In fact, AARP has some really helpful information on getting started here: https://www.aarp.org/work/small-business/?intcmp=GLBNAV-SL-WOR-SMBS The US Small Business Administratio...
@FeeBrown Two related factors that often hold people back are self-doubt and fear of failure. When we consider starting something new and look at other people who are already successful doing what we want to do, the first thing we say to ourselves is...
@FeeBrown Talking about scaling a business, one common mistake new business owners make is buying advertising without understanding how to make realistic projections about the results they might expect from their ads. Traditional media, and some onli...
@FeeBrown I don’t have a lot of personal experience experience in this field. When my company sold products we were selling to small- to medium-sized businesses, so the situation was a lot different. But I do know of resources out there that you can ...
@FeeBrown One of the questions startups often forget to consider before they launch is how to make customers aware of their business and convince them to make a purchase. Well-established businesses may use paid advertising, but most startup home bu...
@FeeBrown There are lots of free and very low cost resources out there. In fact, AARP has some really helpful information on getting started here: https://www.aarp.org/work/small-business/?intcmp=GLBNAV-SL-WOR-SMBS The US Small Business Administratio...
@FeeBrown Two related factors that often hold people back are self-doubt and fear of failure. When we consider starting something new and look at other people who are already successful doing what we want to do, the first thing we say to ourselves is...