I am thrilled to announce that my new book was released last Thursday, The Winning Mindset That Saved My Life, has already achieved #1 seller in 3 categories on Amazon! It is the inspirational story of my journey from overcoming cancer to crossing the finish line at the most difficult, one-day endurance race in the world and becoming a leading advocate for cancer research and finding a cure for this horrible disease.
As Michael Sokoloff, M.D., F.A.C.S. writes in the Foreword of the book, “This is an inspirational journey and one that any patient with cancer or other life-threatening or life-altering obstacle should read and incorporate into their daily routines and rituals. I highly recommend it for my patients and my colleagues as every person confronts tribulations, impediments, and challenges that can be overcome with a winning mindset.”
All net proceeds from the sale of the book will be donated to cancer research and education.
The Winning Mindset That Saved My Life has a second bottom line; an impact where the book is leverage, a tool for visibility; a means of expressing a higher message and platform. The larger purpose or calling of the book will enable me to educate and again fundraise for ZERO Cancer. ZERO’s pedigree continues to increase. It is ranked a four out of four-star philanthropic organization by Charity Navigator. A key financial performance metric is the percent of a charity's total expenses spent on the programs and services it delivers – ZERO’s is 94.4%.
It is widely reported that cancer mortality rates have dropped; down nearly two percent since 2015. On the surface, it’s a good step toward minimizing the pain and suffering endured by many families, but one important detail that the media and medical advisors have glossed over is that prostate cancer deaths jumped 10 percent last year. It’s the largest jump in prostate cancer deaths in a decade, according to the American Cancer Society. A man dies every 18 minutes from prostate cancer. 1 in 9 men will be diagnosed with prostate cancer (1 in 6 African American). To put that in perspective, 1 in 8 women will be diagnosed with breast cancer.
This is very much a grass roots endeavor, e.g. self-published, no agent, social media.
If this book impacts just one person; that’s my definition of success. As the widow of a prostate cancer victim says, “As a caretaker, fellow advocate, and recent widow of one of Tom Hulsey’s brothers in the fight against Prostate Cancer, Tom’s book uplifted me and showed me the road to begin overcoming my grief and loss. His inspiration is helping heal my anger and face my denial as I learn to live without the love of my life. I will be forever thankful to know Tom, and to have gained from his story of hope and perseverance.” - Casey Fults
I’ve grown to appreciate the value of serving a greater cause than my own self-interest; making a positive impact on Humankind! To quote Jackie Robinson, “A life is not important except in the impact it has on other lives.
Evangelizing & Advocating for Men’s Health,
Tom Hulsey
