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Robert Mercer bankrolled Cambridge Analytica

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ABQ native Robert Mercer bankrolled Cambridge Analytica



A powerful but previously obscure online data mining firm bankrolled by Albuquerque native Robert Mercer has been thrust into the media glare following revelations that it harvested Facebook user information to help propel Donald Trump into the White House in 2016.


Robert Mercer, a Sandia High School and UNM graduate turned New York hedge fund titan, reportedly plowed $15  million into Cambridge Analytica, which helped both the Trump campaign in the U.S. and the Brexit movement in the United Kingdom. The Journal profiledMercer and his Albuquerque connections in November.


According to Forbes magazine, Mercer donated $24.6 million to the Republican Party in 2016. He has reportedly invested $10 million into Breitbart, the conservative news site. Financial journals place his net worth at from $900 million to more than a $1 billion.

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